A Surrey dental practice wanted to grow its cosmetic and implant caseload but had no paid advertising and a chatbot that did not exist. We launched Meta and Google campaigns, deployed an AI chatbot, and automated appointment reminders. Within seven months they had 98 treatments booked at an average value of £1,850.
This private dental practice in Surrey offered a full range of treatments but was particularly keen to grow its cosmetic dentistry and dental implant caseload – the highest-value treatments in the practice. The practice had a decent reputation locally but was competing against several other private practices and corporate dental chains with bigger marketing budgets.
Their existing marketing was limited to a basic website and a barely-used Instagram account. They had no paid advertising, no booking automation, and their Google Business Profile listed the wrong opening hours.
“The Meta ads have been a revelation - we had no idea Instagram could generate this many cosmetic enquiries. And the chatbot handles half the common questions before our reception team even gets involved. We’ve had to take on an additional hygienist to handle the volume.”
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