Locations · London
Lead generation agency in London
Google Ads, SEO, AI search and follow-up automation for London service businesses, run from our office at More London Place and measured by cost per qualified lead.
What does a lead generation agency in London do?
A lead generation agency in London finds new clients for your business through Google Ads, paid social, SEO, Google Maps and AI search, then makes sure each enquiry is answered fast enough to become a client. Lead Gems works with London service businesses from an office by Tower Bridge, and with businesses across the UK, reporting on cost per qualified lead rather than clicks.
Our London office
First floor, 3 More London PlaceLondon SE1 2RE
Open Monday to Friday, 9am to 6pm
View on Google MapsThe market
What businesses in London search for.
London has the largest search volumes for agency terms in the UK, so people searching here have plenty of firms to compare. Proof from real clients and a clear next step decide who gets the call.
UK Google Ads data via DataForSEO, October 2026. Cost per click is the average advertisers paid.
What we do
How we help London businesses win clients.
We start with the one or two services that fix your biggest gap, then add the rest once those are paying back.
- Paid trafficPPC & Google Ads
Google Ads where London clicks are expensive, so every click has to land on a page built to win the enquiry.
→ - Get foundSEO
Pages that rank for the services and areas you cover, so you pay less per client over time.
→ - Get foundAEO & GEO
Get named when London buyers ask ChatGPT or Google AI for a provider. Our London IT support client is now named for 12 of its 20 target questions.
→ - Follow upB2B Lead Generation
LinkedIn and email outreach to the decision-makers in London firms. Our London software client won 31 new paying customers this way.
→ - Follow upCRM & Automation
An instant reply and follow-up on every enquiry, so you keep the leads you have already paid for.
→
Results
Results from clients in and around London.
Every figure comes from a real client account and is tracked to the enquiry.
31
new paying customers
A London B2B software company was spending heavily on outbound sales with slow results. We built a LinkedIn and Google Ads funnel aimed at operations directors in mid-size professional services firms, with a six-email nurture sequence.
12 of 20
target questions now name them in ChatGPT
A London IT support company was invisible in AI answers, while its competitors were recommended for almost every question. We rewrote its service pages, fixed its business details across the web and earned mentions on trusted sites.
39%
of bookings made out of hours
An East London aesthetics clinic relied on organic Instagram reach, which had fallen sharply. We launched Meta campaigns, set up 24/7 online booking with automated reminders and built an email list from zero.
Industries
Industries we work with in London.
Each industry has its own page, with the searches, rules and results that matter in that sector.
- Law firms and solicitors
- Financial advisers and wealth managers
- SaaS and software companies
- IT support and managed service providers
- Aesthetics and skin clinics
- Estate and letting agents
- Dental practices
- Recruitment agencies
- All industries
Talk to our London team.
Tell us about your business and the work you want more of. A specialist will come back with what to fix first.
Questions
London questions, answered.
Do you only work with businesses in London?
No. Our London office serves London businesses, and we also work with businesses across the UK. We aim every campaign at the towns and postcodes where your clients are.
Where is the London office?
First floor, 3 More London Place, London SE1 2RE. You can see it on Google Maps from this page, and contact us to arrange a meeting.
Can you help a London business that sells across the UK?
Yes. Plenty of our clients are based in London but serve clients nationally. We set up campaigns, pages and tracking around where the clients are, not where the business sits.
When is the office open?
The office is open Monday to Friday, 9am to 6pm. You can call, or send a message at any time and we reply within one working day.
Do you offer SEO and PPC together?
Yes. Most London clients start with Google Ads for quick enquiries and add SEO so the cost per client falls over time. We recommend a starting point after a free call.
How do you report to London clients?
In a live dashboard and a monthly review, led by qualified enquiries, cost per lead and cost per client. Clicks and impressions are tracked too, but they are not what we report on.
Still have a question? Call 020 4652 1887 or send us a message.
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